More From Noor Lobad
EXCLUSIVE: Keke Palmer Is Bringing Her Storytelling Skills to Revlon’s Creme of Nature — as Chief Brand Officer
"Keke will be instrumental in shaping how we communicate our overall brand to the end consumer," said Chandra…
UPDATED: All the Beauty and Wellness Retail Expansions of 2024
An ongoing list of all the beauty and wellness brand retail expansions of 2024.
EXCLUSIVE: Merit Wants to Be a Fragrance Brand, Too
"We knew we had permission from the customer to enter the category," said founder Katherine Power, who is…
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EXCLUSIVE: Sarah Kugelman Wants to Make Gen X Beauty More ‘Irreverent’ With Her Newest Brand
The Skyn Iceland founder is introducing All Golden, a "pro-aging" beauty brand which aims to exalt the…
The Top 10 Gen X Beauty Influencers to Watch
A new report by Traackr spotlights the Gen X influencers who are making waves in beauty.
After Signing Charli XCX, Valentino Beauty Hosts New York Pop-up for Spike Lipsticks Launch
The brand is taking over Flatiron Plaza on Friday and Saturday to commemorate the launch of its newest…
Tarte Cosmetics Hosts 12-hour TikTok Shop Live Fundraiser for Hurricane Helene Relief
The brand has recruited more than 20 creators to host the livestream fundraiser on Tuesday, with 100 percent…
The Latest Beauty Executive Moves at L’Occitane, MAC Cosmetics, Tower 28 and More
L'Occitane's CEO has stepped down as the company plans to delist from the Hong Kong Stock Exchange, while…
‘Wicked’ Broadway Cast to Perform at 2024 BeautyCares DreamBall
The event, which benefits Look Good Feel Better, will take place on Oct. 10 at Gotham Hall in New York.
The 10 Beauty Brands That Ruled Among Gen Z This Summer
A new report by Dcdx shows Charlotte Tilbury and Sephora were among Gen Z's top 10 brands by organic UGC…
After More Than 1 Million Products Sold on TikTok Shop, The Beachwaver Co. Is Re-entering Retail
Best known for its signature rotating curling iron, the celebrity hairstylist-founded brand is launching on…
11 Beauty and Fashion Essentials Deserving of a Spot in Every ‘Pilates Princess’ Workout Bag
Obviously, the workout bag in question is Cos' shabby-chic quilted crossbody tote — here's what's inside…
EXCLUSIVE: Youthforia Taps New Product Developer, Talks Strategy Shift Following Backlash for Darkest Foundation Shade
The Mark Cuban-backed makeup brand is looking to change course after facing widespread criticism in the…
Inspired by TikTok, E.l.f. Cosmetics and Caboodles Launch a Purse Just for Lip Treatments
Designed in partnership with accessories and metalwork artist Laurel DeWitt, the "It Bag" retails for $35.
Why Pheromone Perfumes for Men and Women Are Beating Out Other Fragrances on Amazon
Concurrent with their rise on TikTok, pheromone fragrances — believed to enhance one's natural scent and…